Customer relationship management (CRM) is a technology for managing all your company's relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.
A CRM developer implements Microsoft CRM software to address customer service needs and create solutions to meet company objectives. These solutions integrate various customer service channels to speed up company response time to client issues and increase customer satisfaction.
It's a platform that connects your different departments, from marketing to sales to customer service, and organizes their notes, activities, and metrics into one cohesive system. Every user has easy, direct access to the real-time client data they need.
Becoming a CRM developer requires explicit programming skills in languages like JavaScript, Python, Java, HTML, CSS, SQL, and C++. Besides, you need experience in cloud computing, web services, software development life cycle, and coordination strategie There are three main types of CRM systems: collaborative, analytical, and operational.